HintTech enters partnership agreement with ADAM Software

14 April 2008 - Delft-based ICT service provider HintTech has entered into a partnership agreement with ADAM Software. This Belgian company develops Digital Asset Management (DAM) software, with which digital business assets can be managed optimally. The agreement will allow HintTech to increase its product range in the Dutch and American markets.

Marketers use DAM to manage and distribute thousands of digital files with a wide variety of content: photographs, logos, audio or video material, for instance. In this way they are able to promote their products and services. Research has shown that the return on investment (ROI) for DAM software can range from a factor of eight to as much as fourteen. So the market for DAM is growing strongly.

HintTech will not only offer ADAM Software’s products and services in the Dutch market, but also in the American and Serbian markets. With this range HintTech wants to further optimise its service in the area of e-business technology. A multidisciplinary approach is central to this: consultancy, design, configuration and implementation will all be provided from a single point of contact.

Patrick Dekker, COO at HintTech, says of the collaborative partnership: “The market for Digital Asset Management is growing fast, not only in the United States, but also in the Netherlands. We can make a huge leap forward in the US by collaborating with ADAM. Our knowledge of complex internet projects and the associated content management systems makes HintTech a good partner for ADAM. Together, we expect to be able to further develop the growing market for DAM solutions.”

ADAM is also enthusiastic about the decision to collaborate. “We recognise HintTech’s expertise in the area of content management”, says Pieter Casneuf of ADAM Software. “In our view, that thorough knowledge makes HintTech a valuable system integrator in the Digital Asset Management market. The trend from web content management to Digital Asset Management is growing and we see good prospects for service providers which are able to combine both services. Thanks to HintTech’s presence in the American market, we can now deliver professional services directly to users from our platform in the United States.”

About HintTech

HintTech is a specialist in the area of e-business technology (.Net™, Java™ platform, Tridion) and IT projects. The company was founded in 1997 and employs innovative and proven technologies and methodologies to develop high quality customised solutions for its clients. HintTech is both a consulting and an executive partner for Tridion, Microsoft, Sun J2EE™ and IBM WebSphere. HintTech counts Shell, Nuon, Fortis, ING and KLM among its clients and has offices in the US and Serbia.

About ADAM Software

ADAM Software ( www.adamsoftware.net ) is a Digital Asset Management company whose products enable organisations to keep their structure under control. The ADAM software has an intelligent, open architecture which allows applications to be customised and new ones developed. ADAM Software understands the user’s desire to share tasks while still being able to check their quality. The software developer does this by supplying intuitive and user-friendly software which can be used to distribute digital business assets rapidly. ADAM Software knows how the media supply chain works, and also has an understanding of the people, the workflow and the shared goal of publishing and distributing high quality content.