Sdu uitgevers, a big professional publisher in the Netherlands, wanted to renew their website for IT management specialists, AutomatiseringGids.nl. Its main goal was to support IT managers in their daily work. Sdu decided to build up their website from scratch and contracted HintTech to implement the new website and content management system.
HintTech implemented a new website based on Hippo CMS. Important usability aspects were a new navigation structure, clarity around the paywall and an active community through the use of social media. The frontend of the website was built using liquid design and responsive web design principles. This means that each device (computer, tablet or mobile), can make the most use of the site given it's screen size. Additionally a lot of effort has been put in search engine optimization, resulting in a classification by Google as a 'high quality site' and related top rankings in search engines. Sdu is now able to deliver new and better value to their customers with the new Automatisering Gids.